Anger is bubbling at the viewed hypocrisy of teens being banned from social networks to reduce damage, but still having the ability to be targeted by gambling ads.
Community supporters, Labor backbenchers, coalition and crossbench MPs and even the gambling lobby have regreted the federal government for not acting on betting advertising, two years after a landmark report into betting damage.
Liberal MP Simon Kennedy, who is co-chairing the parliamentary friends of betting harm minimisation group, accused Labor of hypocrisy for making such a big song and dance over kid security when prohibiting them from social networks, but not doing anything to stop them being bombarded with betting advertisements on other platforms.
"The prime minister desires to prohibit teenagers from social networks in the name of kid safety, yet he declines to confront the gambling market that is actively targeting young Australians online or on TV," Mr Kennedy told AAP.
"Australians must ask why the prime minister has this double requirement."
The group is co-chaired by outspoken Labor backbencher Mike Freelander, who is demanding action on the problem and has actually called for a conscience vote on reforms to guarantee they pass in a prompt manner.
There are rumours Communications Minister Anika Wells is dealing with a reform plan to be unveiled before March.
The accusations of a go-slow on gambling harm reform have spurred disappointments from Labor as the spotlight is again shone on its failure to implement the crucial suggestion of phasing out online gaming advertising.
A noticeably irritated prime minister rapidly shut down a concern from independent MP Zali Steggall when asked if relentless gambling marketing was acceptable, providing a terse "No" in reply.
Social Services Minister Tanya Plibersek was similarly terse on early morning radio, accusing the host of being "obsessed about the gambling advertising" when asked about a lack of action and the link in between gambling harm and domestic violence.
Ms Plibersek on Tuesday revealed more financing for a domestic violence hotline however was asked about disappointments regarding the federal government stopping working to reply to 31 suggestions from a landmark gaming harm inquiry two years later on.
Alcohol and drugs, problem gaming and online misogyny were all crucial elements that needed to be attended to, she informed ABC radio on Tuesday.
"Will continue to work to resolve this as a problem but it's not the only problem when it comes to household, domestic and sexual violence," she said.
The social services department is named as the lead firm accountable for more than half of the recommendations, consisting of establishing an extensive online betting damage reduction method.
Even the betting lobby has actually revealed frustrations about the absence of certainty over reforms, drifting their own compromises on marketing limits and constraints.
It has also said it wished to keep online marketing, including on social networks and streaming services, but it would only be to logged-in, age-verified accounts so it does not target kids, and there would be an opt-out mechanism.